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Sony KDL-52XBR10 BRAVIA XBR 10 series 1080p 240Hz LED HDTV

Sony KDL-52XBR10 BRAVIA XBR 10 series 1080p 240Hz LED HDTV

Mfg Part No: KDL52XBR10
UPC Code: 027242765832

52 inch, LCD, 1920 x 1080, 1,000,000 Contrast Ratio, 4 HDMI Inputs, 1 Component Video Input, LED Backlight, 240Hz Refresh Rate


Bringing a whole new meaning to the term flat screen TV, the BRAVIA XBR10 HDTV is the thinnest LCD television Sony has ever produced. It features an Edge Lit LED backlight combined with a 1,000,000:1 dynamic contrast ratio to deliver incomparable black detail and brilliant whites. The XBR10 also comes...Read More


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Sony KDL-52XBR10 BRAVIA XBR 10 series 1080p 240Hz LED HDTV
Product Description

Bringing a whole new meaning to the term flat screen TV, the BRAVIA XBR10 HDTV is the thinnest LCD television Sony has ever produced. It features an Edge Lit LED backlight combined with a 1,000,000:1 dynamic contrast ratio to deliver incomparable black detail and brilliant whites. The XBR10 also comes with the BRAVIA 1080 wireless transmission system, a separate media box that allows you to wirelessly transmit HD 1080p quality video and audio to the TV. This HD television is also equipped with Motionflow 240Hz refresh rate so you can experience unbelievable motion detail and clarity while watching fast-paced scenes. And with integrated BRAVIA internet video and widgets, you can connect to the internet and stream thousands of movies, videos, music and more from a wide variety of leading partners including Netflix (coming Fall 2009), Amazon On Demand, YouTube and Slacker Radio. In addition to BRAVIA Engine 3 digital video processor, the XBR10 incorporates advanced power saving features and sports 7 HD inputs.

16:9 Full HD 1080p Resolution Panel (1920x1080)
16:9 Full HD 1080p resolution panel (1920x1080) accepts any high definition video signal and renders it with optimum resolution, so you can take full advantage of Blu-ray Disc players and Sony PlayStation3 entertainment systems that can deliver 1080p content.

Motionflow 240Hz technology
Motionflow 240Hz technology is Sony’s highest level of motion detail and clarity so you enjoy unprecedented motion detail in sports, movies and games. Motionflow 240Hz technology quadruples the frame rate from the normal 60Hz, resulting in a crisp fluid motion and a natural, realistic viewing experience.

BRAVIA Engine 3 fully digital video processor
BRAVIA Engine 3 is the newest fully digital video processor from Sony. It uses a collection of enhanced algorithms to significantly reduce noise, enhance overall image detail, and optimize contrast so every scene produces sharp, vibrant, life-like images.

Networked TV Guide Interactive Program Guide
Sony has integrated the TV Guide Interactive Program Guide into the exclusive xross media bar user interface to deliver regularly updated program listings via your existing internet connection.

Favorites Menu function
The Favorites Menu function makes it easy to quickly access your favorite channels and frequently used video inputs.

ATSC/NTSC tuner with QAM
A built-in ATSC/NTSC tuner with QAM delivers over-the-air digital TV and unencrypted HDTV broadcast signals, as well as traditional analog TV broadcasts.

Edge Lit LED backlight
Allows for a sleek and slender form factor, and creates an amazing, over 1,000,000:1 dynamic contrast ratio.

BRAVIA Internet Video
With BRAVIA Internet Video you can enjoy select premium and free on-demand entertainment directly to your HDTV. Use your in-home broadband connection and the BRAVIA HDTV remote control to access online video, music, and more content from over 20 providers including Amazon Video On Demand, YouTube, Sports Illustrated, Sony Pictures, Sony Music, Slacker and Epicurious.com.

USB with photos, music, and video
Connect your compatible camera, USB-enabled MP3 player, or USB storage device directly to the HDTV's USB input to view photos on the big screen or listen to music. BRAVIA XBR10-Series HDTVs also include MPEG2 video file support, so you can go straight from shooting video to screening it over USB.

HD input x 7
Get versatile HD connection options with seven HD inputs. Four HDMI inputs (up to 1080/60p capable) let you connect a Sony PlayStation3 entertainment system, Blu-ray Disc player or any other HDMI-capable equipment and get uncompressed digital video and multi-channel digital audio on a single cable per device. An HD combo input, which includes HD component and composite inputs,(1080/60i capable) provide added HD-capable connectivity, and a PC input (HD-15 pin) offers the added versatility of using your HDTV as a computer monitor.

BRAVIA Sync capable
BRAVIA Sync capability combines the one-touch access and control functionality of BRAVIA Theatre Sync with the ability to control HDMI CEC-enabled Sony Handycam camcorders and Cybershot digital still cameras using the TV's remote and an on-screen display.

Exceeds Energy Star 3.0 Guidelines
Sony XBR-series HDTVs exceed Energy Star 3.0 guidelines for energy efficiency. In addition, they incorporate advanced power saving features such as Light Sensor technology that adjusts backlight intensity based on ambient room lighting conditions and Dynamic Backlight Control that adjusts backlight intensity based on the brightness of the image on the screen.

Bravia 1080 Wireless
Separate Monitor and Media Box allow for line of sight transmission of HD quality video and audio, so you can keep your components inside a cabinet or other storage area, and control them with ease. Now you can enjoy the beauty of your edge-lit LCD without the clutter of home video components in the picture.

BRAVIA Internet Widgets
Personalize your viewing experience by selecting, positioning, and resizing widgets on your BRAVIA HDTV display. BRAVIA Internet Widgets are small applications that can be accessed with the touch of one button providing you with the latest in news, weather, stock info, and much more on your BRAVIA XBR10-Series.

DLNA support for photos, music, and video
Compliance with DLNA (Digital Living Network Alliance) allows BRAVIA XBR10-Series HDTVs to access digital photos, music, and video from DLNA-enabled PCs and other devices, so you can enjoy your memories with friends and family in the comfort of your living room instead of crowding around a PC.

xross media bar menu navigation
The award-winning Sony xross media bar user interface allows you easily navigate through your favorite photos, music, channels, and connected devices.

Scene Select lets you easily manage your settings
Scene Select makes choosing the appropriate settings for the best HDTV experience easier than ever. Scene Select packages different picture and audio settings based on the type of content you want to view. For example, the "Sports" package configures the perfect picture and audio settings to make you feel like you're right in the stadium. Other packages include "Cinema," "Photo," "Game," and "Music."




Sony KDL-52XBR10 BRAVIA XBR 10 series 1080p 240Hz LED HDTV
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Sony KDL-52XBR10 BRAVIA XBR 10 series 1080p 240Hz LED HDTV
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Buying Tips

  1. Confirm all merchandise and price information with the vendor, including the model (whether it is a US or non-US model), the condition of the product (whether it is new, refurbished or remanufactured), what accessories are included and what the warranty covers.
  2. Find out about the seller's return and refund policy. Be sure to learn about the allowable return period, about any restocking fees that the seller charges and about your liaibility for the shipping charges for returned merchandise.
  3. If rebates or special offers are involved, make sure the terms are clear and follow instructions precisely.
  4. Ask for a total of all charges including shipping, handling, insurance and taxes.
  5. Pay by credit card. Avoid checks or money orders when ordering merchandise. You should notify your credit card company if you experience any problems.
  6. Make sure that a vendor's website is secure for online transactions. Online vendors should use encryption to encode sensitive information such as credit card numbers. Most browsers indicate that a website is using encryption by showing a lock or key at the bottom of the browser window. Some browser have a "Safety" tab; selecting "Safety Report" will take you to information about encryption. If you cannot confirm that a website is secure, do not enter any information.
  7. Keep copies of all transactions including receipts, credit card charges, correspondence, etc. For phone orders, make a note of the merchandise ordered, the price, promised delivery date, and any follow-up conversations. Get the name of the any persons you deal with on the phone.
  8. If you have a problem with your order or with the merchandise, write a letter to the seller immediately giving all pertinent information. Make sure you keep a copy of this correspondence. Also notify your credit card company.
  9. If the merchandise is not shipped within 30 days, you generally have the right to a cancel your order and receive a complete refund.
  10. If you are unable to obtain satisfaction after notifying the seller of your problem, contact the consumer protection agency in the seller's state. And please let us know about it at PriceSCAN.com.


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